Ahrefs settings guide

Ahrefs maintains a large backlink index; use it for link prospecting, link audits and competitor link analysis.

Content Explorer reveals every page that ranks for your topic area sorted by organic traffic — find the top 100 articles in your niche, identify what they have in common, and build something better.

Use Keywords Explorer's 'Parent Topic' filter to group related keywords into single content opportunities — instead of writing 10 thin articles, write one comprehensive guide targeting a topic cluster.

Ahrefs' AI features include automatic content brief generation and 'Best By Links' analysis — find which content type earns the most backlinks in your niche and replicate the format.

Site Explorer's 'Broken Backlinks' report is your first-mover link building opportunity — find high-authority sites linking to dead pages on competitor sites and offer your content as a replacement.

Set up Ahrefs Alerts for your brand name, competitor launches, and industry keywords — get real-time notifications when you earn new backlinks or competitors get mentioned in key publications.

Use the Free Ahrefs Webmaster Tools (no subscription) to audit your own site's health — crawl errors, Core Web Vitals, broken links, and basic backlink data for your domain.